Mang Inasal, the Philippines’ Grill Expert, continues to strengthen its leadership in the quick service restaurant (QSR) space after earning recognition as the 2025 Top Brand in the Philippines under the QSR Grilled Category by Influential Brands.

The prestigious recognition highlights Mang Inasal’s strong connection with Filipino consumers and reinforces its lasting influence on dining culture, particularly in making grilled favorites a staple in everyday meals and celebrations.

Recognition Reflects Customer Trust and Loyalty

“We are truly honored for Mang Inasal to be recognized as the 2025 Top Brand for the QSR Grilled category. This recognition reflects the continued trust and love of our customers who have made Mang Inasal part of their everyday celebrations—from simple meals to meaningful moments shared with family and friends,” said Mike V. Castro, President of Mang Inasal.

He added that beyond being a brand milestone, the award is a testament to the dedication of Mang Inasal’s team members nationwide. “This award represents the passion and commitment of our team who work hard every day—despite evolving business challenges—to deliver the Ihaw-Sarap flavors and Unli-Saya dining experience that Filipinos have come to know and love.”

Looking ahead, Mang Inasal remains focused on expanding its reach while staying true to its roots. The brand continues to bring delicious, affordable, and proudly Filipino meals to communities across the country while innovating and elevating its offerings.

Influential Brands® annually presents the Top Influential Brand award to honor companies from Singapore, Malaysia, Thailand, Indonesia, the Philippines, China, and other countries that have significantly shaped consumer preferences and industry benchmarks. With an awardee portfolio of over 500 of Asia’s most influential companies, the organization recognizes brands that demonstrate strong brand equity, innovation, and sustained customer engagement across a wide range of sectors, making the award a meaningful benchmark of brand strength and influence.

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